Assignment 2 – Social Media Graphic


Social cover images are the graphics you see at the top of your Facebook, YouTube or Twitter pages. In most cases, it may include new product information, website address, company information or even promotional videos.

Effective graphic design for social media provides support towards  brand recognition and connects the target audience with a business and services. Getting visual on social media can increase brand awareness and grow follower’s engagement. Including an image with your post can increase the number of shares, retweets or post likes almost 3 times. That’s why it’s so essential to pick the right picture or artwork for your post content.

Graphic design for social media is not just a nice image with a bit of text on top. Depending on the information you want to post, it is very important to use certain font styles, color schemes or graphics layout.


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  • Due Date: Oct 31 @ 8:00AM
  • File Name: LastName_SocialMedia.jpg
  • Media Design Brief: Download
  • Rubric: Download
  • Logo: Download

You will create a social media graphic for SJMCs Mass Communication Week. You can use any content you choose from their website.

You must create one of the following:

Facebook Cover Header (820px by 312px)
Twitter Banner (1500px x 500px)
Instagram Post (1080px x 1080px)

Mass Comm Week Logo: Open

You will be evaluated according to:

(1) selection/use of type and image
(2) use of a page grid
(3) use of design elements
(4) overall creative ability
(5) effectiveness in attracting and maintaining attention
(6) readability and legibility of both text and images
(7) required items (mass comm week info, dimension)

Total: 50 points

Always make sure you save your design as a Photoshop file, that way you can go back and edit later if needed. Once you’re satisfied with your layout and design, export the finished page into a jpg. To do this, go to File > Export > Save for Web (Legacy) > Make sure your Preset is a JPG, you can keep the quality at High or Maximum. The file name should be LastName_SocialMedia.jpg

Then submit the file through the Assignments tab on TRACS.